What Personal Information Do Liftyolife And Our Brands Collect?

When you visit our Services, our Brands may collect the following personal information from or about you:

Online Identifiers: IP address, advertising ID, unique device ID, and other information about your device, and internal and third-party IDs that have been assigned to you.

Location Information: Information about your precise location that we collect from your device (collected in limited circumstances) or information about your general location derived from your IP address.

Internet Activity Information: Information about your use of our Services, your interactions with the emails we send to you, and your activities on other websites you visit, including the web pages, content, and advertisements you view and links you click on, and whether you open, forward, or click the links in emails we send to you; your browsing history; and social media you use, including the “shares” and “likes” you make on a social media platform that is connected to the Services.

Demographic Information: Age, gender, race, education level, income information, occupation, marital status, and information about your household/family status such as the presence of children/child age ranges, household size, own/rent indicator, and the length of time at your residence.

Contact Information: Your name, phone number, postal address, or email address.

Health/Fitness Information: Information about your health and fitness, including body type, general health, physical injuries, exercise and activity levels, weight loss objectives, and dietary preferences (when you provide that information to us).

Other Personal Information That Consumers Voluntarily Chooses to Provide: Any content you submit or make available when you use the interactive features on our Services (like photos and comments), as well as the personal information about others that you may share in order to send others (friends, relatives, colleagues, etc.) information that may interest them.

How Do LifyoLife And Our Brands Collect Personal Information?

We collect personal information about you from many sources:

From You:

Some of our Brands collect your contact, registration/account information, payment information, and any other personal information when you provide it to us on the Services. When you survey the website, we also retain your activity history.

From Your Device:

What Are Cookies and Other Technologies?

Cookies: A "cookie" is a tiny file that's stored on your computer. It contains a unique identifier and the address and other information about the website you are visiting. Cookies help us know whether you are a returning visitor to our Services. By using cookies, we can understand our customers' interests and ensure the content and services are relevant and compelling when you visit our Services. In some cases, we may use the personal information we collect from cookies to deliver relevant and exciting content to you when you visit the Services.

Web Beacons, Pixel Tags, and Other Tracking Technologies. Web beacons, pixel tags, and other tracking technologies are small strings of code placed on a web page or in an email or advertisement. These technologies allow your browser to recognize and store certain types of information such as cookies previously set, the time and date that you viewed the page with the beacon, and a description of that page.

Can You Opt-Out?

In most cases, yes! There are some cookies that we need to operate the Services. If you delete those cookies, the Services would no longer function (for example, if we can't remember the items you put in a shopping cart, you won't be able to place an order on the Services). You can always decide to opt-out of or delete the third-party cookies (cookies set by advertisers and data partners) on our Services. Keep in mind. If you block cookies, you may not be able to view or access some of the features of our Services. Visit our section on your privacy choices for more information on how to opt out.

From Others.

Advertisers. In some cases, the advertisers that serve ads on our Services will share your email or online identifiers with us to make sure their advertisements or offers reach you. Data Partners. We work with third-party data partners who share personal information with us, including your demographic information, internet activity information, purchasing information, interests, preferences, and other behavioral data, which help us understand you better and ensure the content and services we offer are relevant and compelling. Service Providers. We work with service providers that collect personal information on our behalf to provide services to us, such as hosting our websites, processing our credit card transactions, fulfilling your subscriptions and orders, verifying your identity, and other activities needed to help us provide our content and services to you. We only allow our service providers to use your personal information in connection with the services they provide us.

How Do Liftyolife And Our Brands Use Personal Information?

Liftyolife and our Brands use personal information collected about you to:

Contact You.

To send you email and postal mail, including our Brand newsletters, surveys, and other communications.

Fulfill Your Subscriptions and Other Requests.

Fulfill your requests for products, services, and information (including sending you newsletters via email or postal mail).

Some of our Brands offer products and services you can purchase individually or on a subscription basis. We use the personal information at checkout to process your orders on those sites.

To help you redeem points earned from loyalty programs.

Marketing Liftyolife to You.

We may use your personal information to market the Brands to you and the products and services of the other businesses owned by Liftyolife when we have the appropriate agreements in place.

Personalize Your Experience on Our Services, Including the Content and Ads Displayed to You.

Customize the content and ads you see when you use our Services, visit other companies' websites, and receive our email communications.

Remember your browser settings and any preferences you set while using the Services.

Recognize you across our Services to deliver relevant interest-based content and advertising to you.

Provide and Improve the Services.

Analyze, operate, and improve our Services (including repairing errors or debugging) or developing new ones.

Allow you to participate in features such as surveys, polls, sweepstakes, and message boards.

Measure and analyze visitor traffic and usage patterns and improve the quality and effectiveness of our Services, features, and related communications.

Advertising, Marketing, and Other Research for Our Advertisers.

Provide you with special offers, promotions, and information from other businesses owned by Liftyolife and select third parties (as permitted by law).

Understand trends in how the visitors to our Services interact with the ads, content, and features on our Services (e.g., your behavior on our Services may be included in a general report about whether people prefer video content over written content on our Services).

Help our advertisers reach you by email.

Conduct market or audience analysis and related reporting (e.g. to give reports on who our visitors are and whether the ads displayed are effective).

Security and Fraud Prevention.

Enforce our legal rights or comply with the law.

Prevent potentially prohibited or illegal activities, comply with applicable law, and enforce our terms of service on the applicable website.

How Long Do We Retain Data?

You can make the following choices here regarding your Personal Information:

  • Access to your Personal Information. You may request access to the personal information that we collect on our behalf. If required by law, upon request, we will grant you reasonable access to the personal information we have about you.

  • Changes to your Personal Information. We rely on you to update and correct your Personal Information. Note that we may keep historical information in our backup files as law permits. If our Website does not permit you to update or correct certain information, contact us at the address described below. If we are processing your Personal Information on behalf of one of our clients, we will respond that we are operating as a Service Provider and are unable to act on your request.

  • Deletion of your Personal Information. When we collect information on our behalf, we typically retain your Personal Information for the period necessary to fulfill the purposes outlined in this Policy, unless a more extended retention period is required or permitted by law. You may, however, request information about how long we keep a specific type of information or request that we delete your Personal Information by contacting us at the address described below. If required by law, we will grant a request to delete information. Still, you should note that in some situations, we must keep your Personal Information to comply with our legal obligations, resolve disputes, enforce our agreements, or for another one of our business purposes. If we are processing your Personal Information on behalf of one of our clients, we will respond that we are operating as a Service Provider and are unable to act on your request.

  • Revocation of consent. If you revoke your consent to process Personal Information, then we may no longer be able to provide you services. In some cases, we may limit or deny your request to revoke consent if the law permits or requires us to do so or if we cannot adequately verify your identity. You may withdraw consent to processing (where such processing is based upon approval) by contacting us at the address described below.

Note that, as required by law, we will require you to prove your identity to process your request. Depending on your request, we will require, at minimum, you to provide your name, phone number, and email address. We may need additional information to verify your identity, dependent upon the sensitivity of the personal data related to your request.

You can also make the following choices regarding communications preferences:

  • Promotional emails. You may choose to provide us with your email address to allow us to deliver newsletters, surveys, offers, and other promotional materials to you, as well as targeted offers from third parties. You can stop receiving promotional emails by following the unsubscribe instructions in emails that you receive. If you decide not to receive promotional emails, we may still send you service-related communications.

  • Promotional mailings. If you do not want to receive offers and circulars from us, you can remove yourself from our mailing lists by emailing us (our contact information is below). Please note that our mailings are prepared in advance of their being sent. Although we will remove your name from our mailing list after receiving your request, you may still receive mailings from us that had been initiated before your name was drawn.

  • Text messages and push notifications. If you receive a text message from us that contains promotional information, you can opt out of receiving future text messages by replying “STOP” or “UNSUBSCRIBE.” You control your device whether you receive push notifications.

Your Security

No method of transmission over the Internet, or method of electronic storage, is fully secure. While we use reasonable efforts to protect your Personal Information from unauthorized access, use, or disclosure, we cannot guarantee the security of your Personal Information. If we are required by law to inform you of a breach of your Personal Information, we may notify you electronically, in writing, or by telephone, if permitted to do so by law.

Some of our Services permit you to create an account. When you do, you will be prompted to create a password. You are responsible for maintaining the confidentiality of your password. You are responsible for accessing or using your account by someone else who has obtained your password or device, whether or not you have authorized such access or use. You should notify us of any unauthorized use of your password or account.